Over the past couple of days I've been rebuilding things behind the scenes: two new landing pages and a brand new blog, all built with the system I use for my pages and emails. In the video above, I talk through what I've been up to, If you'd rather read, here's the story.

Why I Didn't Just Use the Ready-Made Funnel?

My system comes with a turnkey funnel that's ready to go. Honestly, it's great. You could set it up in an afternoon and be live without touching a design tool.

But I like to build things and I wanted my pages to sound like me, so I use the ready-made funnel as a starting point, then went further and built my own.

That's something I like about this approach: if you just want something that works today, it's there, if you want to make it your own, you can do that too.

Landing Page 1: Promotes the system itself

The first page is where people optin to find out more about the system I'm currently using.

Here's what I focused on:

• One clear action. The page asks for name and email address, I like to treat people by their name.
• Plain language. I rewrote the headline and text in my own words, so it reads like a person talking, not a template.
• A simple layout. Less on the page means fewer places for someone to get lost.

It took me less than an hour to set it all up... Really!

Landing Page 2: to promote my free affiliate marketing for beginners guide.

This is something I like to offer people who might have heard of affiliate marketing before, but have no idea how to get started, so I lay out the model and how it works in simple terms.

Building the Blog

The blog was the part I expected to be the hardest and it wasn't. AI did most of it, with my requests, I asked it what to do and it does.

I set it up so that:

• Each post can sit alongside a video or an image, like this one.
• There's a clear way for readers to join my email list.
• It gives me a place to document everything that I'm doing in text and in video.

A blog gives you something you own and control and content that can keep bringing in readers long after you've posted it.

What I Learned

A few takeaways from the past couple of days:

1. It's less technical than it looks. Most of the work is deciding what you want to say, not wrestling with tools.
2. Starting messy beats waiting for perfect. My first drafts weren't great and I improved them as I went.
3. A ready-made system saves time and customising it makes it yours. You can do either, or both.

What's Next?

Now that the pages and the blog are in place, the next steps are getting people to them and improving what's there. I'll be sharing that as I go, including what works and what doesn't.

If you're a beginner, you don't need to build everything at once. Pick one small step, finish it, and then take the next one.